World Light Tour
Typography. Photography. Advertising. Print Design.
Armin Van Buuren is a Dutch trance music producer, DJ, and radio personality. Armin announced the North American schedule for his upcoming world tour, the “World Light Tour”. The goal of this project is to create cover art, VIP tickets, and VIP passes that are specially designed for this tour.
The concept developed for the World Light Tour designs originated from the light and laser effects that are used during the tour. Album titles are created with different forms of light sources, such as LED lights, fireworks, and glow sticks, to create a unique typography treatment with light photography. Performance photos of Armin and the crowd are used to create the tour atmosphere.